Instead of collecting license fees for music recordings, there is a long series of micropayments per stream. Today, according to Counterpoint Research, the number of Spotify subscribers exces 220 million, and the company occupies 35% of the entire market. Following the success of Spotify, IT giants finally rush to the market. Apple Music, Google Play. In Russia, the legal pioneer of streaming was YandeFMusic (open in 2010), and the illegal pioneer was VKontakte, which, however, also acquir its own BOOM platform in 2016.
YouTube Music are launch
As the courts rag to put the next music pirate behind bars Taiwan Phone Number List new market players follow in the footsteps of these “criminals”, creating streaming platforms that were destin to leave behind the industrial model of music distribution. But most of all the changes affect the musician himself and his work. Performers have become more independent, they have more career paths. “Now a musician can choose, conditionally, ten different instruments in order to advance the way he wants,” says Nadezhda Boychevsky, CEO and head of A&R ONErpm Russia, Moscow Music School teacher, music expert and producer. – At the same time, of course.
The American company ONERPM
He had to become smarter in order to delve into the processes of monetizing his content, to understand the legal field. In a way, streaming has forc the artist to work much harder.” The musicians had to deal with creativity much more intensely. 2000s was associat BT Lists with big mia,” notes Gleb Lisichkin, marketing director at. – He either fell into the wake of the big mia, or he had to flounder his entire career in the underground. Now that the mia has lost its hold, in order to become a successful artist, you can no longer work on an album for several years or write one hit. It is important to release content regularly.